My concern is really to continuity of the game above all else. I know it's gotta be funded somehow.
Maybe they already have plans/ideas on how to do that which none of us have thought of? Who knows.
For now, I'll be happy with whatever is in game to start when it comes out.
They don't need to make money on subscriptions alone.
You gotta remember; yes they gotta make money but they also need to keep customers happy. Sure many people here on the forum would admit to buying almost everything they have, but they need to make things affordable.
The life of the game is required to coincide with the financial aspect. Because you cannot make money for long if you force people to continue to empty their pockets for you without something to keep people engaged.
That's why the Subscription idea isn't meant for games like this. You're paying to play a game that isn't large enough to render that justifiable and won't be as consistantly updated as MMOs.
However, we don't want to pull Call of Duty and have map packs to separate playerbase. It's basically having people pay to play with their friends. That doesn't do a small Indie company like this justice, in fact it would hurt their rep and the rep for this game. So selling maps is off the table, especially considering there are only three thus far.
It would come down to future payable DLC.
What I would do is have Jasons and Maps be free generally speaking. (I would let Uber Jason be sold since many don't really wanna see him but many do so it splits it up so only people who really want Uber Jason will play as him by purchasing him, I would say for the same price as Savini's Jason)
I would focus a lot of the main continuous financial flow to make up for this in Cosmetics, mainly counselors, and have them in packs that fit all counselors or individually sold. Another thing I would sell occasionally would be more weapons for Jasons that are already in the game, weapons that didn't make it in the game. I would make that a decent hunk of money. Not all of them, but a select few.
So lets say we want a new weapon for a Jason; a Hammer, for the purposes of this example.
It would first specify which Jason types can use the Hammer. Part 2, 3, 6, and 8. With each Jason, they get it's several kills along with one unique kill for each Jason that uses it.
I would set the default price at $0.99, and for every Jason character that gets to use it, the price increases by one dollar. So if those four Jasons can use the Hammer, the price of the hammer would be $4.99 (excluding tax). If it's a weapon usable by just one Jason, its $1.99.
But lets say you want to purchase the weapon for just Part 2. Well, we can make that happen. If you wanna purchase the Hammer for just Part 2 and not 3, 6, and 8, you save money. You only have to pay $1.99, because if you play Part 2 religiously and won't touch 3, 6, or 8, then that'd be fair to not have the person pay more for just one weapon, thus you make it more available to people.
Hammer for one Jason: $1.99
Hammer for all four Jasons: $4.99
Now lets use another example... Bonesaw, maybe.
All the Jasons in the game currently can use the Bonesaw.
So the price of the Bonesaw would be $7.99.
But if you wanna buy it for just one Jason, it'd be $1.99.
And we do this with every weapon added for Jasons already in the game. Of course this can be coincided with the occasional free weapon, but overall I see no reason not to do this.